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AI is omnipresent in 2025 in all areas of the business sphere, including customer service. And for good reason. Used right, AI can provide invaluable insights into your customers’ behaviors and preferences, boost the efficiency of your customer service team and increase overall satisfaction.
Between dynamic personalization, streamlined purchase processes and predictive customer support, many small businesses are leveraging AI to level the playing field and provide enterprise-grade customer service.
However, despite AI’s massive potential, there are several potential pitfalls when using AI in customer service. At worst, AI can scare off customers or generate frustration, rather than helping to streamline processes.