Taco Bell Is Teaming Up With a Major AI Firm to Speed Up Service — And Increase Accuracy

In a move that marks one of the most significant AI collaborations in the quick-service restaurant (QSR) industry, Yum! Brands — the parent company of Habit Burger, Pizza Hut, Taco Bell and other QSR brands — is integrating products from Nvidia to streamline operations, improve customer experiences and drive efficiency.

“At Yum!, we have a bold vision to deliver leading-edge, AI-powered technology capabilities to our customers and team members globally,” Joe Park, chief digital and technology officer at Yum! Brands, said in a statement. “This partnership with Nvidia will enable us to harness our rich consumer and operational data sets to build smarter AI engines.”

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