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Working on your big startup idea, securing finance and finding those first core team members are all time-consuming tasks. Branding and marketing may not be the first things on your mind, but neglecting them could be devastating for a new company. On the other hand, building a strong brand identity for your early-stage startup could lay the foundations of a successful marketing strategy.
Building a brand identity from the moment a startup idea takes shape is one of the most powerful moves founders can make. Your brand identity helps you articulate your unique value proposition and translate it into highly recognizable
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