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A key to business success is the strength and prevalence of the company’s core values across all arms of its operations. These principles help shape the company, drive performance and boost employee engagement and retention, ensuring its sustainability well into the future.
A smooth sailing ship will endure volatile times, especially during black swan events such as the recent Covid-19 pandemic, which challenged the very fabric of business landscapes across the globe.
Customer loyalty is possibly the most important factor in a company’s growth and sustainability, but what creates this sort of dedication to a particular company or brand?
This is a
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