How to Build the Mental Toughness You Need to Overcome Entrepreneurial Challenges

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They say the mirror never lies, but I would add a qualifier — people can lie to themselves about what they see in their reflection. I use this analogy because, after a setback or failure, the first task of business leaders is to face the facts.

Steve Jobs did it when he rejoined Apple after losing a boardroom battle and exiting the company. Elon Musk did it when one of his SpaceX launches failed. Mary Barra did it just days after taking over as General Motors CEO when she faced the full scale of an ignition-switch malfunction that had caused 124

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