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As the holiday shopping season approaches, usually lasting from November 1 to December 31, the question arises: how can you make the most of this period? Its peak will hit during the so-called Cyber Five, or Cyber Week, which may generate 16.9% of all holiday season revenue.
Let’s look at strategies that will help you get through this busy time and maintain a steady stream of conversions in the future.
Related: Boost Your Ecommerce Sales — 8 Proven Strategies for the Holiday Season
1. Keep healthy margins while customers save
Instead of offering blanket discounts, a tiered discount system that increases based on
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