This Side Hustle Spotlight Q&A features Cristina Ashbaugh, 28, and Kelly McGee, 29, co-founders of the design-driven ski pole brand Yardsale. The San Francisco-based duo’s business saw $100,000 in sales in its first month and $300,000 at the end of its first year (with a ski season of only four months). Responses have been edited for length and clarity.
Image Credit: Courtesy of Yardsale
What was your day job or primary occupation when you started your side hustle?
CA: I was the head of content for a venture capital firm in San Francisco, where I focused on helping my firm’s general partners develop their investment theses and translate them into long-form written
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