By Tonika Bruce, CEO of Lead Nicely, who helps startups, nonprofits and leaders win with unique and innovative marketing and business strategies.
With preparation, businesses can survive and thrive in inflation cycles. While there is talk of 2023 potentially being a year in recession—which poses a few economic challenges for small and medium enterprises, such as sales slumps, tight budgets and financing difficulties—we will not get into the politics and philosophy of economics about what is causing this and how to end it. Instead, let’s look at why inflation doesn’t have to be a nightmare for small businesses.
The Small Business And Inflation
Inflation has made