By Beck Bamberger, founder of BAM Communications, a PR firm for VC-backed tech startups, as well as OnePitch, a pitch platform for journalists and publicists.
The cover of Fortune, an invite to speak at TED and a front-page feature in the Wall Street Journal are all examples of what not to expect when your venture-backed startup raises a round of capital. I wanted to put that up front. So many venture-backed founders we talk with and represent have outlandish expectations and dreams about announcing a round of funding.
It’s to be expected to some degree, of course. Founders are dreamers and often outlandish in many regards.