Marine biologist and conservationist David Shiffman was an early power user and evangelist for science engagement on the social media platform formerly known as Twitter. Over the years, he trained more than 2,000 early career scientists on how to best use the platform for professional goals: networking with colleagues, sharing new scientific papers, and communicating with interested members of the public.
But when Elon Musk bought Twitter in 2022, renaming it X, changes to both the platform’s algorithm and moderation policy soured Shiffman on the social media site. He started looking for a viable alternative among the fledgling