By Simon Bacher, co-founder of Ling, a mobile edtech company, specializing in language learning.
If your business isn’t utilizing social media, you need to rethink your marketing strategy. It’s estimated that nearly 92% of marketers these days are using social media.
Nearly 38% of respondents even admitted to buying a product after seeing a social media advertisement. If utilized correctly, that could mean a 37.9% increase in sales for your business via Instagram!
1. Define your brand and market to your target audience.
You can’t expect people to engage with your social media if you haven’t defined your niche yet.
First