By Jon Clark, managing partner at Moving Traffic Media, a New York digital agency offering SEO, PPC and Amazon marketing services.
You do not need to be an avid social media user to know that TikTok is a major hit. I’m sure you have walked down the street and seen a group of kids filming themselves doing the latest TikTok dance craze.
TikTok has taken off over the past few years, with the platform now boasting over one billion active users. This is something businesses cannot afford to ignore, especially when engagement rates on TikTok are higher than on both YouTube and Instagram. Micro-influencers on