“The growth industry is definitely maturing. Less hacks, more teams, more focus on velocity,” Ward van Gasteren, founder of Grow with Ward told us in an interview this week. “Everybody within the field is getting to know the best practices very quickly and implementing them even quicker. So then what?”
Working with a growth professional can alleviate some of the pressure on founders who are finding their way. In our discussion, van Gasteren spoke about the importance of knowledge — qualitative feedback, systemic approaches and when/how to experiment.
This week in TechCrunch’s growth marketing roundup, you’ll also find two guest columns from Stewart Hillhouse and Sam Richard’s take on