In an earnings call on Nov. 13, Disney CEO Bob Iger hinted at working with AI companies to create user-generated content on Disney+ to increase engagement with subscribers. Charley Gallay/Getty Images North America
Charley Gallay/Getty Images North America
Fans tired of waiting for the next Frozen sequel or the next chapter in the Star Wars saga may soon have new ways to engage with those worlds — by creating their own content using Disney’s IP.
That was the tantalizing hint Disney CEO Bob Iger dropped during an earnings call Thursday, as he described how the company is exploring ways to