Yuki Kinoshita and Noah Silverman were classmates at the University of British Columbia’s Vancouver School of Economics when they discovered in freshman year that they shared a passion for both entrepreneurship and…napping.
“Noah and I are big nappers,” says Kinoshita. “In college, we’d each find 25 minutes a day for a nap somewhere.”
But there was one problem. Cozy places to nap were hard to come by. Dorm-room mattresses are notoriously uncomfortable.
Coveting the dog bed in which they saw a large pooch curled up at a local coffee shop, they decided there was no sense reinventing the wheel. They set to work creating a human-sized
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