Unlike other tech giants — including YouTube, Meta and TikTok — Spotify is not currently taking steps to label AI-generated content. Jakub Porzycki/NurPhoto via Getty Images
Jakub Porzycki/NurPhoto via Getty Images
It sounds like a joke, or a bad episode of Black Mirror.
A band of four guys with shaggy hair released two albums’ worth of generic psych-rock songs back-to-back. The songs ended up on Spotify users’ Discover Weekly feeds, as well as on third-party playlists boasting hundreds of thousands of followers. Within a few weeks, the band’s music had garnered millions of streams — except the band wasn’t real.