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When the pressure is on — a new market, product launch or high-stakes pivot — it’s easy to rush past the steps that could have saved you from failure. Despite the volumes of books and case studies on how to make better decisions, many leaders still repeat the same mistakes. These seven steps are designed to cut through the noise and help you de-risk big decisions, no matter your industry.
1. Remove bias before it wrecks your strategy
Even the most innovative companies make irrational calls because they skip the hard part: eliminating bias. Groupthink, overconfidence and confirmation bias quietly sabotage good
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