How I Built a Business That Helps People Feel Good About Doing the Right Thing — and Why You Should, Too

Opinions expressed by Entrepreneur contributors are their own.

You need focus to build a business, but my experience has taught me that there’s also such a thing as being too single-minded.

Financial, environmental and community goals aren’t competing objectives; they’re interconnected. This is why founders who chase revenue at the expense of value for their customers or broader social impact often experience limited growth.

This is a bit like buying a gym membership and then letting your diet go because you’re working out. Just like healthy eating habits are part of an effective fitness plan, your mission and values are essential parts of creating a business plan that works.

So

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