This Is the Newest Real Estate Trend You Can’t Miss — and It’s Worth $438 Billion

Opinions expressed by Entrepreneur contributors are their own.

“It’s all about location, location, location” is the old but humorous business adage about the importance of where property is located and how that affects its valuation. This is a phrase that is ubiquitous among real estate vendors and agents worldwide.

But location aside, there is another consideration for entrepreneurs in this market that could also change the game. A new trend sheds light on a brand new factor that is driving rapid market growth: Does your property have a wellness concept?

And by this, we are not only talking about whether enough natural light comes in through your French doors. Today,

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