Franchise leaders from around the globe are uniting today for the inaugural World Franchise Day, a new global initiative aimed at raising awareness of franchising’s critical economic impact and celebrating the local business owners behind the brands.
The idea came to Sherry McNeil, president and CEO of the Canadian Franchise Association, in the middle of the night. “I woke up at 3 a.m. and I thought, Oh my gosh, why don’t we have some sort of franchise day? There’s a national chocolate cake day, a national potato chip day, etc. So I started to do some research, and I couldn’t find anything on Google about an actual celebration of franchising.”
Related: