Hotline mailbag: The reward (and risk) of waiting to sign a media deal, Kevin Warren, Brock Purdy, Oregon, UW and more

The Hotline mailbag is published every Friday. Send questions to [email protected] or hit me on Twitter: @WilnerHotline.

Please note: Some questions have been edited for clarity and brevity.

With the Big 12 setting the valuation floor on a media rights deal, is it better for the Pac-12 to wait and do the deal later next year? Let some time pass and look for a bigger increase? — @hereforsportUoU

This topic came up in conversation recently with one of the Hotline’s most trusted sources in the sports-media industry, and it’s a fascinating concept with supply-and-demand at the core.

Media rights to the SEC, Big Ten, ACC and Big 12 are locked

Related News

Prediction Markets Let You Bet on Whether a Wildfire Will Burn Down Your Town

What Are Fish Oil Supplements Good For? Here’s Your Crash Course

Workers claim unsafe conditions at a restaurant owned by the South Park creators. They have Brooke Shields on their side

Trump Accounts are now live. Here’s what you need to know

How I Went From Side Hustle to 7 Figures in 12 Months Using 4 AI Tools (No Employees, No Investors)

AI Can Do a Lot — But Most Companies Don’t Want It Talking to Their Clients. Here’s Why.