By John Brackett, founder of Smash Balloon. Smash Balloon provides social media feed plug-ins for WordPress.
Are you tired of losing customers on your checkout page? If so, keep reading!
According to Statista, nearly 70% of online shoppers add items to their shopping cart, leaving before finalizing their purchase. As you can imagine, losing around two-thirds of potential sales is not great for business.
Despite the statistics, you can convince more people to stay on your site and complete their ordes if you fine-tune your checkout page. Most people who abandon their cart do so on the final step of the process, which