Entering the budgeting season with talk of a recession on the tip of nearly everyone’s tongue is problematic enough. High interest rates, labor shortages, supply chain disruptions, accelerated digital transformation, and cybersecurity threats have only complicated matters further, leaving many first-time CEOs to question where exactly to adjust their spend. Cost-saving opportunities aren’t always easily found. Even though founders are notoriously practical and conservative in planning their budgets for the year, it can be difficult to remain a few steps ahead.
Being proactive can certainly help. If there were a downturn, where would it hit business the hardest? How would you respond, and when? Maximizing cash generation,