The surprising reason supermarkets sell flowers

But some are far more subtle, so much so that chances are you’ve hardly ever noticed them. Picture your local grocery store, for example. What do you see when you first walk in?Most likely: Flowers. Big, bright bouquets of fresh-cut blooms greet shoppers inside just about every major grocer, from Whole Foods to Kroger to innumerable New York City bodegas. That’s no coincidence — there’s a strategic decision behind those flowers’ placement.”It is very, very simple,” says Paco Underhill, the founder and CEO of behavioral research and consulting firm Envirosell. “If you can get someone’s nose and saliva glands working, they become a much less disciplined shopper.”That’s right: Flowers

→ Continue reading at CNN - Business News

More from author

Related posts

Advertisment

Latest posts

The surprising reason supermarkets sell flowers

But some are far more subtle, so much so that chances are you've hardly ever noticed them. Picture your local grocery store, for example....

Mountain View: Woman arrested in connection with hate crime

MOUNTAIN VIEW – A 43-year-old woman was arrested in connection with a hate crime following a fight Friday afternoon in downtown Mountain View, authorities...

Prosecutors charge man with raping women in San Jose and San Ramon

SAN JOSE — A Mountain House man has been charged with raping women in San Jose and San Ramon, after rape test kits linked...