Nine Ways To Make Your Website Appealing To A Diverse Audience

One of the first things a business owner might do when starting their business is determine their target audience. Even after narrowing down your target audience, however, you’ll still find a lot of diversity in your customer base. Whether they’re of various ages, genders, careers, cultures or needs, there are many different types of people who may be interested in and find value in your product or service. In order to appeal to them all, then, you’ll need to design your website thoughtfully.

Below, nine members of Young Entrepreneur Council share some of the strategies you can use to make your website more appealing to a diverse audience. Try

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