McDonald’s CEO Says That ‘Affordability’ Is on the Way as Company Struggles Through Sales Slump

McDonald’s might be tweaking its menu soon with a focus on “affordability,” the company’s CEO hinted.

On an earnings call Monday, McDonald’s CEO Chris Kempczinski said that sales in the last quarter took a negative turn, thanks to higher menu prices.

“I think what you’re going to see as you head into 2024 is probably more attention to what I would describe as affordability,” CEO of McDonald’s Chris Kempczinski said on Monday during an earnings call.

The burger behemoth saw its first quarterly sales miss internationally in nearly four years during Q4 2023 due to conflict in the Middle East affecting its international sales growth, something McDonald’s believes will continue to

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