Key Lessons These Entrepreneurs Learned From Their Toughest Marketing Decisions

Marketing is one of the most vital aspects of business, as without any marketing efforts, your target market won’t ever hear about or find your product or service. But because of its importance, that also means marketing can come with some tough decisions. Whether it’s about what direction to take, who to work with, what your messaging should be or where to allocate your resources, these choices can have a major impact on the potential success of your product or service.

When you’re tasked with making these decisions as a leader—no matter if you make the right ones or the wrong ones—you’re bound to learn something along the way.

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