How To Run A Successful Pre-Order Sales Strategy

Taking orders from customers for products before they become available for public purchase is a clever tactic used to drum up interest and create a buzz in the build-up to a new product launch. Customers love pre-orders because it means they can get their hands on a product before anyone else.

But pre-order sales aren’t just about getting the customer excited. They can be a powerful tool for securing the funds needed to develop a product or service for the market. And for early-stage startups, especially in the current climate, revenue from pre-orders could be key to kickstarting their new business.

A pre-order sales strategy helped

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