How StyleSeat CEO Melody McCloskey Cracked $10 Billion In 10 Years

When StyleSeat CEO Melody McCloskey first tried to pitch her ‘OpenTable for beauty’ business in Silicon Valley, it wasn’t well received.

Back then, marketplaces didn’t have the dominant trade they do today. Particularly in the ‘frivolous’ (yet circa $500 billion) beauty industry. But McCloskey knew better.

And she proved it. To date, StyleSeat has powered over 155 million beauty appointments across the US, generating over $10.6 billion in revenue for small businesses.

“Back then no-one knew what the company was or what we were going to become,” she says. “We were proving it all the time. I was selling, recruiting, pitching, building all at once.”

Though

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