How 'Splatoon' carved a welcoming niche in the brutal shooter game genre

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Splatoon players readying for ink-splatting mayhem. Nintendo


When Nintendo launched Splatoon in 2015, it catapulted the ink-splatting game into an environment rife with hostile players and graphic violence. Here was another online shooter, but one seemingly meant for children, with a cartoonish look and what amounts to ink-filled water guns instead of assault rifles and rocket launchers. Seven years later, Splatoon 3 continues to draw fans as likely to celebrate their newest in-game fashion as they are a big win, in contrast to

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