When Facebook launched in 2004, it offered the ability to “poke” your friends to get their attention as a virtual nudge — and the feature has been debated ever since. Was it a nuisance or a low-key way to say hi?
While it lost its visibility (and popularity) over the years, in celebration of Facebook’s 20th anniversary, Meta is hoping to capitalize on nostalgia for the retro practice by bringing back the ease of “poking.”
And like the 20-year fashion cycle, it seems to be back in style. In a Threads post, Facebook revealed that there had been a 13x increase in poking over the past month.
“I poked Prisiclla, and
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