Family-run furniture and barware maker Barrel-Art has now been through three US presidential elections. While business before the 2024 race felt similar to 2016 and 2020, this year has also brought more unpredictability.
Sales petered out in the months ahead of Election Day as businesses and shoppers paused their purchases while waiting for an outcome. Sales for their handcrafted products, made from whiskey and wine barrels, bounced back as soon as the race was called.
However, the post-election environment is hitting different this time around for many small business owners, such as
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