Mistakes Companies Make While Expanding Overseas

By Salvador Ordorica, CEO of The Spanish Group LLC, a first-class international translation service that translates over 90 languages.

For a small to medium-sized business, going from a local or regional brand to an international one can be highly rewarding, as well as lucrative. Overseas expansion is often one of the best ways to ensure you have the room to continue managed and consistent growth, especially once you have found that gaining more ground within your domestic market is becoming increasingly difficult. Moving into a new region also allows you to enhance your profitability and diversify your customer base, reinforcing your bottom line against sudden and unforeseen events.

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