When Air Travel Came To A Halt, Their Business Got Stalled—But Not For Long

With travelers heading back to airports in droves, many are turning to Noson, a San Francisco company that helps airport parking lots fill empty spots using specialized software.

Founder Patrick Murray, 33, partnered with industry veteran Brett Harwood, chairman of Welcome Parking, and founder and principle of Park Equity, to build the business in 2016. At the time, their research revealed to them that the airport parking industry—which accounts for a big portion of the U.S. parking industry’s revenue— was essentially ignoring the idea of dynamic online pricing.

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In March 2016, they began building Noson, which makes it easy to park at or close to the airport for

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