Why Rapid Business Growth During A Pandemic Can Be A Double-Edged Sword

For many business owners, the focus during the last 12 months of the pandemic was on survival. For others, it was a time of unprecedented and unexpected growth. However, in the throes of a crisis like Covid-19, this came with its own set of challenges.

When laundry and dry-cleaning platform Laundryheap was launched in 2014 it was competing in a crowded market, with many other startups entering the on-demand laundry sector across Europe. Its door-to-door service, enables customers to schedule a collection slot, with  laundry items collected, washed, ironed, and returned within 24 hours.

In 2017, after three years of bootstrapping, the company secured £2 million in angel

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