With videos that have been viewed more than 27 million times, Sunny Lenarduzzi is by all accounts a YouTube success story. But the social media consultant and course creator whose company brought in eight figures over the past four years admits that her very first YouTube video was an epic failure.
“It took eight hours to record, the lighting was awful and I burst into tears after I was done for the day,” says Sunny, a former TV reporter who covered social media. “I had been used to filming on multimillion dollar sets and broadcasting to big audiences. But at that point, I was shooting in my parents’ basement and
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